PlayStation video store launches today

Sony announced the launch of the new PlayStation video service with a thrilling party over in London last night. Away from the free beer and the great set performed by Little Boots there was a chance for us to try the service for ourselves ahead of today's launch.

We were very impressed with the slick service offered from the PS3 video store (alas we didn't get chance to try the PSP version), which seemed quick, easy to use and a step above the similar service on Xbox 360. It will be interesting to see how it works in real work conditions, something we'll be exploring over the next few days.

Here are the full details on the service from Sony:

LONDON – 19th November 2009: Sony Computer Entertainment Europe (SCEE) further expanded its PlayStation® entertainment experience today with the launch of the PlayStation®Network video delivery service for Europe. Now available in France, Germany, Spain and the UK, with other countries to follow in 2010, the service allows film fans to download hundreds of movies, including the latest releases, straight to their PlayStation®3 (PS3™) and PSP™ (PlayStation®Portable).

More than 800 movies are available to rent (from £2.49) or to buy (from £6.99), many in High Definition* (HD) as well as Standard Definition (SD), from major movie studios including 20th Century Fox, The Walt Disney Company 1, Lionsgate, Metro-Goldwyn-Mayer Studios Inc. (MGM), Paramount Pictures, Sony Pictures, Starz Media, Universal, and Warner Bros.

Titles available within the launch window include Angels and Demons; Bruno; Disney/Pixar’s Cars; Walt Disney Pictures’ The Chronicles of Narnia: The Lion, The Witch and The Wardrobe; Crank 2; The Dark Knight; Dead Space: Downfall; Drag Me to Hell; Gran Torino; Harry Potter and the Order of the Phoenix; National Treasure; Pirates of the Caribbean: The Curse of the Black Pearl; Public Enemies; Star Trek; Terminator Salvation; Transformers 2: Revenge of the Fallen; Valkyrie; and X-Men Origins: Wolverine. Additional content will be added on a weekly basis.

Content from local UK studios, Optimum Releasing, ContentFilm International and E1 Entertainment UK, will be available on the English Video Store, including the movies In the Loop and Knowing.

“The launch of the PlayStation Network video delivery service extends our entertainment offering and provides consumers with another way to access their favourite movies, whether at home or on the go,” said Andrew House, President and CEO, Sony Computer Entertainment Europe. “With the choice of content constantly expanding, including full games, bite-size downloadable “minis” games, demos and now movies too, the PlayStation Network is the gateway to a world of entertainment.”

At launch, there will be a special offer for existing PSN members, allowing them to receive a complimentary copy of The Da Vinci Code if they buy Angels and Demons. There will also be a special promotion to encourage new members. Anyone who registers for a PlayStation®Network account using their new PS3s between 19th & 30th November 2009 will receive a voucher to download a complimentary copy of Transformers to own2.

Located on the PlayStation®Store under the “Video Store” section, the PlayStation Network video delivery service provides consumers with an exceptional entertainment experience, adding HD and SD movies for rental or purchase, to the already comprehensive line-up of games, demos, trailers and other content.

The video delivery service will be fully integrated within the PlayStation Network, using the same log-in, wallet system and user-interface. Visitors can search for movies by name, or can browse categories such as “new releases”, “genres” and ”most popular downloads”. PS3’s progressive downloading allows viewers to start watching a film shortly after the download begins. They can also access certain games or other content on their PS3 while the download is taking place.

Consumers who choose to rent have up to 14 days to watch their movie, and, once playback is started, they have 48 hours to watch the content. Purchased movies are stored on the PS3 hard disk drive and can be accessed at home via PS3 or transferred to PSP for content on the go.

The PlayStation Network video delivery service takes prime position in a line-up of PlayStation entertainment features, alongside streaming music video with VidZone®, Catch Up TV services and free digital TV viewing with PlayTV™. With games, music, Internet, photos, communications and more, it’s yet another reason to make PS3 and PSP the heart of your entertainment world. To find out more, visit http://videostore.uk.playstation.com/offer_listings.html

*Initially HD content will only be available to rent
1Content only available to rent or to buy in the UK and to rent in Germany at launch
2The promotional code will be sent to eligible customers in December 2009.